Home Kasha Kasha In brief Kasha is an e-commerce platform improving women’s access to health, hygiene, and self-care products in East Africa. The company sells a range of menstrual care products, contraceptives, pharmaceuticals, and beauty products via its platform. Kasha aims to act as a trusted source of information about women’s products and operates in close cooperation with selected health partners. Kasha’s products and services are accessible through the web platform, with a basic phone, and via an agent network to serve women in rural areas. Last-mile delivery to customers is handled confidentially. Kasha was founded in 2016 in Rwanda and has since expanded to Kenya. The company has delivered over 830,000 products to over 100,000 consumers, over 80,000 of whom are direct customers and 75% of whom are low-income. With Finnfund’s investment, Kasha looks to grow its presence in current markets and expand and pilot its concept in three new African countries. Main development impact Kasha’s business case builds around serving the demand raising from underserved women clientele. Kasha increases access to (high stigma) health products and health information through an e-commerce platform for low-income women (75% BoP), especially in rural neighbourhoods. Kasha is also employing low-income women in rural communities as Kasha agents. Investment promotes gender equality by creating access to health-related products and employment and leadership opportunities for women. Kasha qualifies as a 2X Challenge gender investment through all the criteria: Founder: Two female founders Ownership: 100% female ownership currently Leadership: 63% women in senior management, 42% women in the board Employment: Kasha’s full-time staff: 64% of the workforce are women, and women have equal representation in influence and decision-making roles. Quality indicator: flexible practice applied towards new mothers Products/services: Kasha provides women with confidential access to SRH products. 82% of the Kasha clients are women. Investment details Name: Kasha Project number: 80000225 Region: Africa Country: Rwanda, Kenya Sector: Other sector Signing date (month/year): October 2020 Currency: USD Finnfund's financing (commitment): 1,000,000 Instrument: Equity Size of the project financing: USD 3,400,000 Share of Finnfund's financing (%): 29 % Status: Active Website: https://www.kasha.co/ Please note, that in principle, this information is given at the time of signature according to Finnfund's disclosure policy. However, in the case of investment funds, the share of Finnfund’s financing (%) is disclosed after the fund’s final closing, and information on the portfolio companies financed by the fund is updated at least once a year. Other investments Name Country Signing date (month/year) Currency Finnfund's financing (commitment) Instrument Kasha Rwanda, Kenya May 2022 USD 3,000,000 Equity October Read our transparency and disclosure policy More information: News Current investments Business sectors Contact us Key facts Name: Kasha Sector: Other sector Region: Africa Country: Rwanda, Kenya Currency: USD Finnfund's financing (commitment): 1,000,000 Signing date (month/year): October 2020 Last update: October 2020